Sunday, June 22, 2014

The Revolution Hidden In The Apple Health Kit

I like Apple's way of thinking: forward thinking.  That’s what innovation is all about.  I'm also interested in the platform approach.  It would be interesting to see how this plays out.

I'd like to stress the importance of software side of business like Apple has done it so well.

Samsung has to compete with Apple in the healthcare platform.  Will Samsung be a fast follower this time around?  Creativity and forward looking can't be built within a day.  That may be what Samsung is lacking most despite its technological prowess and nimble product design.

From Forbes:

 Apple is about to change the relationship between brands, data and customers. That’s the secret sauce in its new Health Kit offering, according to several observers of data and security.

The first point to emerge from that discussion is that Apple has entered the health arena as an enabler. There’s surely a lesson there for every other business contemplating or executing a platform strategy.
Whatever Apple does down the line, first base is to enable local storage on the iPhone of data collected by other devices,  says Waite
One of the first suppliers to throw their hat in the ring is WebMD, which is already busy on an app to interpret sensor data.
Madsen also sees Apple adopting an enabling role:
Apple is positioning its Health app as the point of aggregation for all the user’s different health data, and Health Kit the development platform to enable that integration.  But critically, indications are that the health data will for the most part be collected by sensors (Nike+, Withings Scale, Fitbit Flex etc) of other wearable manufacturers…. offering – i..e stay away from the hardware for now and instead provide the services & software glue to tie all the existing hardware into some sort of cohesive whole.
The precise nature of the Apple solution is, as yet, an unknown, but what is revolutionary is the way it reverses the current data paradigm, away from Google’s collection-view towards one where all data is managed by the enterprise on behalf of us, the consumers.



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